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Matrix Customer Relationship Management records
post-sales related information regarding warranty, complaints
and redressal of complaints. During warranty period, the calls
made by the engineer are recorded. Defects in the product are
recorded for subsequent analysis. Even the duration of calls made
by service engineers is recorded.
The system also handles the annual maintenance
of products after the end of the warranty period. Annual maintenance
bills are also generated by t he system so that follow-up payments
on account on annual maintenance can be carried out.
Customer complaints are logged on to the system
and service calls are allocated to service engineers capable of
handling any particular service call. Tracking all pending complaints
enables a company to be in better touch with its consumers.
Spares consumed for various service calls are
also recorded so that recommended spares required on the basis
of units sold can be calculated and kept.
Mailers, email and other forms of automated correspondence
with dealers and customers can be sent from the system.
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